Performance marketing

Revolving Door Roundup: Argonaut, WPP, Wunderman Thompson and More – AgencySpy

Summary

Is it really December? Time flies when you’re tracking agency moves, and because of last week’s short news week, there are even more presents for us this week. Let’s open them up and see who’s landed at new agencies, who got promoted, who won new business and launched new programs.

Step through the revolving door to see what’s happening.

62Above

The San Diego County Credit Union (SDCCU) Holiday Bowl has named San Diego-based full service, independent agency 62…….

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Is it really December? Time flies when you’re tracking agency moves, and because of last week’s short news week, there are even more presents for us this week. Let’s open them up and see who’s landed at new agencies, who got promoted, who won new business and launched new programs.

Step through the revolving door to see what’s happening.

62Above

The San Diego County Credit Union (SDCCU) Holiday Bowl has named San Diego-based full service, independent agency 62Above as its creative agency. 62Above is tasked with campaign creation and paid media services for the SDCCU Holiday Bowl, parade and more.

Amplify

Amplify has hired Bonnie O’Hara to be executive vice president. O’Hara was previously managing director of Iris New York.

ARF

The ARF (Advertising Research Foundation) and the NYU School of Professional Studies have launched a co-developed academic program, the ARF Certificate in Marketing Optimization and Insights, which will provide professionals with examples of the real-world application of research and analytic methods needed to diagnose marketing problems, iterate solutions and evaluate the effectiveness of campaigns.

The program, now open for enrollment, will commence during the Spring 2022 semester and will be taught by leading professionals from members of the ARF who will serve as adjunct instructors

Argonaut

San Francisco-based agency Argonaut has promoted two of its key executives to top posts and hired two industry veterans as part of its expansion and growth. The agency has elevated Ana Dixon from CFO to the dual role of CFO and chief operating officer, and Katie Miller from CMO to chief brand officer.

The agency has also hired Alex Monger, formerly of BBH and Wolf Ollins, to take on the role of managing director, head of client vision and experience, and Hillary Fink from Droga5 as the new leader of the agency’s connections planning department.

Butchershop

Butchershop Global has appointed Caroline Moncure as chief client services officer. Moncure joins from Huge, where she first served as group engagement director and most recently as vp, client services.

The agency has also brought on Natalie Corr as vice president, global operations. In the new role, Corr will be responsible for Butchershop’s project operations with employees and client partners. Corr spent the last five years serving as head of project management and agency operations at Swift.

Butter Music and Sound

Butter Music and Sound Europe has signed Dennis de Rochemont as creative producer. A former Butter intern and Apple corporation alum, de Rochemont will bring his film and advertising audio expertise to the studio, elevating the global reach created after the launch of the Butter European studio in 2021.

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Source: https://www.adweek.com/agencyspy/revolving-door-roundup-argonaut-wpp-wunderman-thompson-and-more/174627/